Web Design Trends That You Should Follow In 2019

We are in the middle of the year, and that means one thing, that it is vital to check what happened by now and how will web design change in the next six months.

You can find many trends that are web designers implementing to improve customer satisfaction and appeal. Imagine that web designers are not like that; we would still use the same, lousy, dream-weaver websites that are not appealing for today’s internet users.

Every single service and business model comes with specifics that you should remember and implement within web design. For instance, you should check out this website, to learn more on how to create a perfect design for a website for the church.

Let us see what you should use today when it comes to web design:

1. Asymmetrical Layouts and Broken Grid

The central concept and idea of the grid when it comes to web design is that you will be able to play with both vertical and horizontal lines so that you can create layout elements on the screen or page.

When you enter the most websites, the grid is simple to understand and point out. You have to look at the top side of the site, and you will see the title, logo, content, and everything together.

However, when you are using a broken grid, you will have items and categories pushed around, and it creates broken or less rigid feeling and appearance.

This particular type of design creates asymmetry, and it is pushing boundaries that will provide you unexpected experimentation when it comes to web design.

However, asymmetry has been around for a while, and it is a technique that will help you stand out from your competitors and to draw attention to your website.

You can expect in the next part of 2019 that websites will use more asymmetrical and broken grid layouts with the idea to avoid rigid form that we used throughout the years.

The experimentation with the grid is excellent, and asymmetry can create a revolution when it comes to design overall, and we will see more of it as time goes by.

2. Organic and Fluid Elements and Designs

The first websites used straight lines and flat designs, but today, people and designers are more and more experimenting with fluid lines and shapes.

These types of lines and shapes are the ones that are not geometrical and typical such as rectangle, square, circle and straight side shape, but more interesting and crazier in overall.

You can shed the clinical and straight lines that we are used to seeing online especially since it was the part of the community for years. By clicking here, you will be able to learn more on web design.

However, today, people are replacing them with elements that come from nature and life such as lakes, ponds, and torn pieces of paper for instance.

These organic lines and shapes are making designs feel more appealing, approachable and in balance with human nature.

As we move through 2019, you should understand that typical shapes and lines are going into history and are being replaced by organic lines and shapes that are bringing an entirely new level of intrigue that will appeal both businesses and customers.

3. Retro Design

The trend of reviving old styles is happening all around us from fashion to jewelry to other parts of our surroundings. The same thing goes for web design because it is moving away from the flat perspective and it takes experimentation as the first goal.

Combining experimentation with retro and nostalgia design can create an entirely different approach that will create a new design that will appeal to both old and young users.

Another exciting addition is that we are going to see more nostalgic design styles that will reflect periods when websites were not accessible as today. Therefore, old design will appear as new and revitalized perspective.

According to most experts, we are going to see more and more websites that will embrace styles that will communicate with the past, especially if sites are working with relevant content.

4. Elevated and Enhanced Image Treatments

Today we see the implementation of images and gifs within the web design, and some designers are using video content and animation to increase the appeal.

If you wish to find a web  designer, you should check this link: https://www.wikihow.com/Choose-a-Website-Designer for more information.

You can place images in specific designs such as in circles, make them black and white and retouch them based on your preferences. Most designers know techniques that they can use to enhance images and draw attention to specific pieces and parts of the website.

You can also take image treatment processes one step further and create a website that will draw the user’s attention to an image, and away from it. Since most new sites come with large images that are spanning all across the website, you will be able to change it completely.

Therefore, you should avoid executing only one type of image treatment, mainly because most users will expect to see website layers with extensive treatments that will allow you to push it as far as you can so that you can draw more attention to them.

You can also use stacking design treatments that will create monochromatic images and implement a pattern or object that will appeal to your visitors. Possibilities are endless, and in the future, we will see much more image plays on prominent websites.

That will help you stay ahead of your competitors and create the visual appearance that will help you improve your business goals with ease. Web design is your window to the world and customers, and you have to make it presentable.

How can professional website design help your online business?

There are so many reasons for small businesses to get a website that it’s difficult to fit them all into a single post.

I’m not one for giving up easily, so I’ll try my best to include as many reasons as I can.

Make your business appear more legitimate

Did you know that 6 out of 10 customers expect to be able to find your business online? Without a website design you leave your business open to questions of legitimacy.

You might have a Facebook page, which counts as an online presence, but it doesn’t look as authentic as a website. Anyone can set up a Facebook page, but it’s much more impressive to have a fully kitted out website design.

Most website developers make sure to brand the entire website around the logo, matching colours and aesthetic elements to the company’s branding.

Therefore, your website needs to be both an extension of your business and an interactive advertisement.

This leads us nicely on to our next section:

Display products and services

All businesses sell either a product or a service and it’s important for customers to know exactly what they are.

Your website is your storefront which means it needs to display your services clearly and sell them to customers the way a customer service assistant would.

You can also add a contact form to the bottom of your pages so when a customer is ready to make a purchase, they can request the service online without wasting yours or their time.

If your company is more product-oriented you could set up a full eCommerce website design where your visitors can purchase and order your products online.

This cuts out on further admin costs and turns your website into a valued employee, one you don’t have to pay the wages of.

Save on admin

As I mentioned above, your website design can cut down on administration, saving your business time and money.

Whether this is having a contact form to save you time on unnecessary calls, or a full eCommerce site which saves you having to process actual sales.

Some companies even hold events and in this case your website design will actually save you on having to reply to emails and confirm bookings as the system can be automated on your site.

Think of all the time, money and effort you can save your company by utilising the technology at your fingertips!

Expand client base

Some of the main objections businesses have when it comes to getting a website designed is that they are receiving enough business through word-of-mouth or have a strong enough client base.

The problem with these objections is that they lock you in to your current client base. Word-of-mouth is dying out as more and more people search Google for what they want.

This is true for younger clients as well as older ones. My dad is 76 and he uses his Google’s voice search for everything, making word-of-mouth less and less prolific.

In terms of already having a large enough client base, that might work for you now but if those clients ever leave, or you wish to expand your business, you might find yourself unable to attract new business.

Search Engine Optimisation

If you’re looking to receive more clients through your website design, it’s probably a good idea for you to make sure your page is search engine optimised.

Search engine optimisation is the process of making your website more readable to Google’s artificial intelligence, giving you higher priority over other businesses in your field.

The rudimentary level of this work is optimising for keywords. Essentially, if you’re a blinds company based in Cardiff you want to optimise for the keyword “blinds in Cardiff” as it’s what most people will search in Google.

This optimisation takes the form of integrating keywords into your website design’s content, which tells Google that’s what your business does and that you know what you’re talking about.

Conclusion

There are likely many more reasons to have your business website designed by a professional web designer but this is all we have time for today.

Look out for more tips on website design in further posts, goodbye for now!…

Using Internet Marketing Reviews to Grow Your Knowledge

If you’re not on the internet then you’re probably not in business. Even if you’re just looking at having a basic page with your shop hours people all turn to their favourite search engine to find local businesses. Social media has changed the world of internet marketing more than internet itself changed the way we sold goods and services. Internet marketing is one of the fastest growing industries, and this is partially because the vast majority of people who are online actually have no idea what they are doing, this is just as true if you are in business.

Getting noticed can actually be quite difficult, even if you are in a key niche in a small demographic, making sure that your online presence is found, and trying to work out if the people who do find your online presence actually turn in to customers, can be quite confounding. There is a fantastic range of tools and software that you can use to improve your internet marketing, and even google offers instructions on how to optimise your site, but the share amount of information available can be overwhelming.

What Do I Need To Know?

Most people want to be running their core business, not worrying about their marketing – thankfully there are a number of people whose core business IS marketing, because that’s the thing they love. There are a number of books, podcasts and YouTube videos that can help point you in the right direction. You can also find a good internet marketing course & software review site that has already looked at the latest trends and can compare the options. If you are a small business who sells direct to the public you will have different marketing needs to someone who is drop shipping around the world, or a business that primarily draws their income through affiliate marketing.

Key phrases that you are likely to want a cursory understanding of include:

SEO: This is one you will see everywhere. Search Engine Optimization – which simply means making sure that your website is nice for search engines to read as well as human beings. In the old days of the internet search engines weren’t as sophisticated and could be tricked into moving a webpage up the search engine rankings if they used tricks like hiding an entire dictionary (so that every time any one searched ANY word their site would come up). Despite the fact that this has been completely debunked there are still so called ‘SEO experts’ who recommend similar tactics – don’t listen to them!

Affiliate Marketing: This may simply be putting an automated google ad on your site, but generally it is when you have an agreement with a firm so that each time someone clicks on a link on your site, which takes your customer to the affiliate site, and they then make a purchase, you get a (small) percentage of the sale. There are a huge range of options for this, and some are more reputable than others.  This is definitely one area that you will want to research before you go ahead.

eCommerce: This is simply selling things ‘electronically’. This may be selling digital downloads, or that your customers purchase and pay online and then you physically ship goods to them. The keyword your looking for is ‘platform’ – there are a number of different ways that you can launch an online sales site, from WordPress plugins, standalone websites, social media integration right through to just an email link. However, the range of security varies incredibly – and it will not do your business any good if your business is hacked, customers credit card details are stolen, or goods are shipped to locations unknown before you get paid. Make sure you compare the different options and weigh them up against your needs, your expected income and how much they cost. Also think about scalability – is the eCommerce platform that looks like it will work best for you know still work for you in a few years as your business grows (if you have done your marketing right it should), and if it is a platform that you are thinking of using just short term, how hard will it be to transfer to a more robust platform?

How Do I Learn All Of This?

The learning curve for online businesses and marketing can be pretty step. Most people have a google and look through a few websites, get completely confused, then watch several hours of YouTube videos, things start to become a bit clearer – then they try to replicate these ideas on their own businesses. Trial and error likely will work, but it will take time, and internet time goes a lot faster than real life time.

If you look around you will find some good courses. Skip the university ones, as they are struggling to stay up to date with new changes and trends. You will likely have to invest a small amount to get decent training though, however, if they are constantly updating the course to pick up on the latest changes to the major algorithms (Google, Facebook, Instagram etc undergo minor updates every few months and major updates at least once a year – like this) then you should stay on trend and have internet marketing that is up to date, and ahead of your competition.

Digital Marketing Trends For Small Miami Businesses

Miami digital marketing must be handled to help companies grow, help them make themselves known, and spread their influence around the area. South Florida is a massive location, and you need to make sure that your company can be seen by all the people who live in this area. There are many people who would like to start a new marketing plan for their business, but they do not know where to begin. There are some steps below that will make that possible.

1. How Does Digital Marketing Start?

Digital marketing starts with a basic plan to grow the online presence of a business. There are many people who would like to market using regular ads or social media, but they do not know how to get started. There are plenty of things to do, and it is best to hire a marketer who will handle everything for the client.

2. What About Digital Ads?

Digital marketing should be done by someone who can make your ads, distribute your ads, and plan your ad program. You must have a look at a number of different ad programs that you could use including Google Ads and the like. Your marketer will build up your ad program, and they will even design the ads when necessary. Talk to the marketer about what you can do with the ad plan, and ask them if they have a resource that will help build the ads.

3. Releasing The Ads

You need to release the ads through a program that will place those ads in front of people who need to see them. The marketing program tends to give people a good idea of how many potential customers are out there, and there are many people who would like to see tracking for those ads. The software that is used will show the customer where their customers come from, and they can see how the customers found those ads. This is a very simple thing for anyone to read, and it helps people avoid spending all their money on the ads that are not working.

4. Which Company Needs A New Ad Program?

All small businesses in the area need to have some kind of digital marketing presence. However, the majority of people who are trying to handle their own marketing only know how to manage social media. They do not have the skills or time to handle their marketing on a broad scale. Because of that, these people need help. Looking at how to manage social media can change the perception of business because that business looks much more human than it would have otherwise.

5. Social Media

Social media is a simple and cheap way for a company to handle its own marketing. A social media feed is a good place to start because it provides people with the options they need, does this for much less money, and saves these people time. Anyone who has questions about how to use social media should hire their own marketer so that they can see real results. Followers will flock to good social media pages, and the social media pages allow the company to play with the release of information, videos, and other media.

6. Conclusion

Digital marketing for a small business should be done by a company that knows how to make that business look stellar online. The best companies are growing every day through social media, and they are hoping to find ways that they can bring in customers, sell their products, and humanize their business. A successful business is marketed aggressively and consistently.

Check Spinrewriter Paragraph Rewriter and Learn How To Spin Content Manually

It is vital to understand that writing articles is not that simple and it can take hours, and even more based on what you wish to publish afterward.

Every single writer has imagined the idea to place the words into software and to create a hundred articles from one without any additional hassle.

Yes, we are talking about content spinning, which is a known form of black hat SEO that will help you drive more people towards your website than before.

By visiting spinrewriter paragraph rewriter site, you can understand how to make something out of nothing. Let us start from the beginning:

What is Content Spinning?

We have to start by saying that content spinning is all about using an advanced software or robot that will help you rewrite your article so that Google and other bots will not determine similarity and look it as a unique article in overall.

You will be able to upload one single article and get numerous unique pieces in a few seconds. You can use the new content and upload it on blogs and third party sites to reach the potential audience due to search engine optimization.

The automatic ability to rewrite means that you should replace phrases and words with relevant and natural synonyms that will change the sentence structure but tell you the same thing repeatedly.

You can also use it by implementing a text on Google Translate, translate it into Spanish and back into English again. You will notice the difference.

However, the main issue is the idea that you won’t get original sentences, which means that it will have a lousy and unreadable appearance.

The best way to learn more on article spinning is by checking here for more information.

Content Spinning as Part Of Black Hat SEO

During 2011, spinning articles became a golden standard that people used all over the internet. That is when competitors form every single niche could target people by using the spun content instead of unique and relevant one.

The best writers will be able to spin some article manually without anyone noticing that they have done that. However, automatic perspective is using the spinning software that will help you along the way.

The main question is how to choose the best software for your particular needs.

How To Spin Content Without Anyone Noticing?

Spinning can be bad for your optimization and SEO, especially if you are using lousy software.

However, if you understand how to spin content by rewriting something from a different angle and by using a different format, you will save plenty of time during the writing, and it will still be informative and unique along the way.

  • Use Different Format – Take yourself back and think through the most successful piece of content you made by now. When you remember the main goals and ideas you shared with people and readers, you should think of a way that will help you deliver the same message but by using different words or content piece. You can create a guide, video or infographic, instead of rewriting the existing article.
  • Research One, Write Twice – Even though your audience knows that you are writing on some specific content, you can use the similar article and publish it as a guest post on third-party blog or website that will bring unique guests and visitors to your site. The idea is to create two articles or more from one topic and story. It should be for another audience and from a different point of view.

The best ways to learn how to rephrase already existing article is by checking this link: https://www.wikihow.com/Rephrase.

You will be able to make new articles from the old ones by creating a new perspective. You can also write it from scratch and make it closely related to the original, but unique when it comes to plagiarism so that you can improve authority by publishing it as a guest post.

You can also use the guest post and implement a link that will lead to the original, which will help you improve search engine rankings and authority of your digital signature. You should take advantage of free things that will creatively make you stand out from your competitors.

Konker Reviews Online SEO Tools

The internet is a real savage place sometimes – especially when we’re talking about the e-commerce world. There are just so many online businesses these days. So many, in fact, that they’re all drowning in virtual competition. Check out more info here: https://www.thebalancesmb.com/ecommerce-competition-is-intense-but-you-can-win-1141575.

If you own a local business offline, then you already have an idea of how tight the fight is among industries. We don’t just have one soap brand; we have thousands worldwide. We don’t just have one makeup line; we have dozens. Living in a world where competition is suffocating, it’s only normal to lose the fighting spirit from time to time.

But just don’t ever give up. As long as you’re taking arms to fight back, the race is not over yet. You can be up against 100 – no, 1,000,000 competitors but your chances of success will never be zero as long as you don’t forfeit the fight. You know, it’s not going to be easier anywhere else. You might as well work on what you have now that keep starting back from scratch. The business you are so bent on starting just isn’t getting its break yet, that’s all. With the right attitude and a spark of innovativeness, you’ll get the engines rolling in no time.

Again, it all comes down to having the right attitude.

You are going to make it. The first thing you should ever accomplish is to convince yourself that this e-commerce path is for you. You know what they say, claim it and it comes true. It’s really all about mind-setting. And the idea you should be warming up to right now is that hard work pays off. If you want something really bad, working hard for it is the first step to make it yours. You have to do whatever it takes it to win.

Yes, you have to do whatever it takes to get ahead of the competition.

With all that being said, how do you stand your ground and work your way up against all this competition?

Three words: Search Engine Optimization.

What Is SEO?

 

You must be wondering what this sketchy-sounding name is, really. Well, one thing I can tell you off the top of my head is that it is far from sketchy. In fact, if you search the term in Google right now, you’ll see that this new methodology is backed by many (and I do mean tens of thousands) studies and related writings.

Anyway, SEO is the art and science of making search engines fall-in love with your e-commerce website. It’s pretty hard to make a statement nowadays, especially with every business claiming to be the best. What you need is a quick boost to be noticed. And there’s no better place to start than search engines.

People are largely cyber nowadays. We look online for help when we don’t know what to do, where to go, what to buy, what to eat, and other stuff like that (read more). Search engines help us get the answers we want; it provides us with all the right information with just a click of a button. The fact that people are actively using search engines in daily life makes it an awesome opportunity to get your business into the limelight.

The idea is simple really: Rank higher in search engines and get more people coming to your website. Sure, a visit does not guarantee a sale or conversion but it greatly increases the odds in your favour. To track this, you will need the right SEO tools.

SEO tools are programs and applications that can help you monitor your website’s activity anytime, anywhere. Each tool differs in function but the bottom-line is that they help you learn more about your website. It lets you peer into your website’s strengths, weaknesses, deficiencies, and good qualities. Using this valuable information, you can then take action to improve your website. Whether you do it yourself or have a professional company do it for you doesn’t change the fact that SEO tools are necessary. This is why Konker even made a review about them.

Anyhow, if you’re not at all done and you would like to keep the race going. SEO is definitely what your e-commerce business needs. Sure, it may take a while before you can fully see what SEO can do for you and your company but it’s going to be worth the wait – trust me.

Good luck!

Should You Hire An Independent SEO Consultant?

Setting up your own online business is a pretty awesome thing. It’s a decision only a few select people take courage to make. It’s a gamble, you see. Then again, so are any kinds of business. It involves taking risks and leaps of faith. It means having to invest time, effort, and money. Really, if I were just to list down all the things required for a business to take off, I’d end up with one too many. This is especially true when we talk about businesses online.

So, what’s the big deal anyway? What makes an online business so different from an offline one?

Well, many of you would probably beg to differ when I say that online businesses have it rougher than offline ones. I mean, shouldn’t there be less risk involved with an online business? The manpower requirement is low, there is no rent, and the owner doesn’t have to worry about improving or beautifying an office or retail store. After hearing all that, an online business definitely sounds more advantageous right?

WRONG.

Online stores may be convenient in a lot of ways but they’re a lot harder to manage. The biggest challenge of it all is the heightened competition (read more). When you open a mini grocery shop downtown, you compete with neighboring stores that do the same business as you – convenience stores, one-stop shops, and supermarkets. But how many can there be? There’ll probably be just one, two – or maybe even five. But hey, it’s still totally doable. You can definitely compete against those using normal strategies (e.g. flash sales, discount offers, free items, etc.).

Now, try opening the same shop online. I tell you, you won’t just be surprised – you’ll be shocked to see just how many online grocery stores there are worldwide. And to make matters all the more challenging, most of them ship internationally too. Going against these giants is definitely a semi-suicide mission – with around 2% of the odds going in your favor.

This is what makes online businesses very hard to operate. Sure, you’ve got no rent. Sure, you don’t need too much manpower. But if you’re good as invisible, how do you even plan on making a profit? Know more about the daily struggles of online establishments here: https://www.whoishostingthis.com/blog/2017/07/27/ecommerce-problems/.

Luckily, a silver lining still exists for business owners. There is still a way for them to claim the limelight.

And this ray of hope is known as Search Engine Optimization (SEO).

What Is SEO?

Search Engine Optimization or SEO is a marketing strategy that primarily targets search engines. The basic premise is that if you rank higher on search engines, the higher your ROI will be.

People largely do their activities online nowadays – from shopping to socializing, bills payment and information gathering. And the most common mediums they use to surf online and locate certain websites are search engines like Google and Yahoo. Businesses that land in the first results page will undoubtedly do better than businesses that end up in other pages (page two and up). People are not akin to the idea of searching for too long, after all. Search engines present them with the most qualified results on the first page so why should they bother looking for information elsewhere? Make sense?

SEO integrates a combination of techniques to make your website look more appealing to search engines (find out more). It builds your website authority and affiliation through clean methods to earn your business a good spot in the SERPS. The higher your website rank is, the greater the number of visitors. This gives you the advantage of landing more leads and conversions.

Who Does SEO?

SEO is a learned skill (maybe craft is a better word for it). We have SEO professionals who have trained and honed their skills in SEO through years of experience and research. SEO is rather volatile so practitioners have to constantly update themselves with the latest trends to keep up with it.

Now, some businesses form their own SEO team. While it may work for them, I still advise new businesses to outsource their SEO activities to Independent SEO Consultants instead. Yes, just like VivaTraffic – company for SEO Outsourcing.

Why is this so?

Hiring an entire SEO team and creating your own SEO department right off the bat can be very costly. It is inefficient and may result in extreme losses – especially when you hire the wrong people. Outsourcing, on the other hand, will help you minimize cost. Other than paying for the service, you don’t have any other responsibility. You also have the option to terminate the service if you are unsatisfied with the results. If you see things this way, outsourcing is definitely far beneficial than hiring actual employees – don’t you think?